From Vision to Reality: The Projects That Define Success

Our work spans sports stadiums, mixed-use districts, performing arts venues, and community recreation centers—each project guided by independent insights, financial strategy, and market feasibility.

Graphic logo for the new Aloha Stadium Entertainment District, with the words 'Aloha Stadium' in large yellow and red letters and 'New' and 'Entertainment District' in smaller, light blue text.
A blue and yellow grizzly bear logo with the text 'Memphis Grizzlies' beneath it.
PGA of America logo featuring a golf ball with a face, two golf clubs crossed, and the text 'PGA of America 1916'.
A red rose with green leaves and small pink buds lying on a black background.
The Brooklyn Nets logo featuring a basketball with the letter 'B' in the center
Black background with an orange letter 'T' centered.
Cooperstown Experience logo with stars and a banner in red, white, and blue colors.
Virginia Beach logo with the words 'Virginia Beach' in blue cursive and 'LIVE THE LIFE' in uppercase blue letters below
The Kansas City Chiefs logo featuring a shield with red, white, and teal colors and the letters 'KC' in the center.
WCC letters in black
Lee County Southwest Florida logo with palm trees and a sunset
XBT logo with hexagon graphic

Explore Our Work

These case studies highlight how data-driven decision-making leads to financially sustainable and community-driven venues.

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What makes a sports venue thrive?

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How do cities attract major events?

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What’s the real economic impact of a stadium or arena?

Featured Case Studies

  • Vista del campo de fútbol en un estadio con el logotipo del Sporting Kansas City en el centro de la imagen, con gradas y estructura del estadio en el fondo.

    A New Era for the Kansas City Current

    Economic and fiscal analysis for the first purpose-built stadium in the NWSL.

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  • Pinellas County logo

    A New Ballpark and Urban Redevelopment in St. Petersburg

    Economic and fiscal analysis for a proposed Tampa Bay Rays venue and historic district revitalization.

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  • A Ballpark-Sized Investment in Kansas City

    A 30-year economic and fiscal impact analysis for a proposed new MLB venue and its surrounding development.

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  • Elevating Hawaii's Entertainment Landscape

    Economic and fiscal insights for the new Aloha Stadium — supporting culture and growth statewide.

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  • Prisma Health's Expanded Play at Clemson

    An asset-level valuation of a two-year multi-sport collegiate sponsorship.

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  • Pricing a Convention Center and Arena Partnership

    A comparable deal analysis and asset-level valuation for a proposed naming rights agreement in Tucson.

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  • Aligning Donor Intent and Market Value at The Ruth

    Naming rights valuation balancing charitable goodwill and commercial sponsorship at a new Utah performing arts center.

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  • A Second Century for Tucson's Crown Jewel

    A sponsorship and naming rights valuation for a historic performing arts venue preparing for its centennial expansion.

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  • The logo of the City of Fort Wayne, Indiana, featuring scales of justice, a gavel, and the letters 'ISSE' in the center, overlaid on a digital rendering of a modern cityscape with people walking and buildings in the background.

    A Second Look at a Midwest Arena Opportunity

    An updated feasibility study for a proposed multi-purpose arena in Fort Wayne, Indiana.

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  • Smiling children wearing red hats at a sports event, with a logo reading 'Cooperstown Experience' in the foreground.

    A Year-Round Baseball Haven in Cooperstown

    Victus Advisors partnered with Cooperstown Hyde Park Inc. to deliver updated, phased feasibility analyses for a proposed youth baseball and softball complex with an on-site hotel and attractions.

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  • Aerial view of Lee County, Southwest Florida, with a park, bridge, waterway, and city buildings, overlaid with the Lee County logo featuring palm trees and sunset colors.

    Lee County's Sports Tourism Growth Strategy

    A facility expansion roadmap designed to drive room nights, revenue and year-round visitation.

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  • Aerial view of a packed football stadium with a large crowd, with the Rose Bowl logo overlayed in the center.

    A Year of Fan Research at the Rose Bowl

    Survey-based guest experience insights across college football, the Rose Bowl Game and major concerts.

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  • Aerial view of a football stadium surrounded by trees during fall, with a river nearby, and a large emblem or logo overlayed in the center.

    Reimagining Premium Seating at Army West Point

    A data-driven strategy to enhance the fan experience and unlock new revenue at Michie Stadium.

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  • FedExForum building with a large bear logo overlayed in the foreground.

    Inside the Memphis Grizzlies Fan Experience

    Survey-based customer insights to support season ticket holder satisfaction at FedExForum.

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  • PGA of America logo overlaying a golf course with a stadium in the background.

    Quantifying a Ryder Cup in New York

    An economic and fiscal impact study of the 2025 Ryder Cup at Bethpage Black on Long Island.

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  • Indoor sports arena with people walking and sitting, multiple basketball courts, Virginia Beach branding overlay, and

    A Decade of Sports Tourism in Virginia Beach

    A sustained research partnership behind the venues, operators and investments driving a coastal city's sports tourism growth.

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